How do you deal with local SEO KPIs that don’t pass the smell test?
- September 27, 2016
- SEO
We all know that data can sometimes be unreliable, but columnist Andrew Shotland makes the case for why we shouldn’t just rely on free Google tools for data collection and analysis.
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Glenn has been involved in a wide variety of Internet marketing over the last 20 years. He holds an MBA from the University of North Florida. He lives in Fernandina Beach, Florida with his wife and two children.
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