Category Archives: Conversion Optimization

Shopping cart abandonment – convert more, make more money

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Strategies For Effective Mobile Landing Pages

When designing a landing page to promote a product or service online, you're ultimately pointing users toward one goal. That goal most often…
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Conversion Rate Optimization

A Tale of Two Websites; Why Conversion Optimization Matters

Here are two example websites. Let's say that they are in the flooring business and they estimate the value of a new customer to…
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